And why? Because sellers don’t need another marketplace. The people that love brands, and the awesome stuff that they create and sell, are already loyal followers on social networks.
The problem with marketplaces is that they dilute brands among others, which ends up negatively impacting a brand’s personality and marketing approach, while cutting off any direct contact with customers. In a marketplace, sellers become just “another brand”. Not only losing their individuality and affinity with the customer, but more importantly, very often missing out on the sale.
The reality is, sellers don’t need another marketplace if they are able to secure the transaction directly from their social networks.
Call it Social Selling or Instant Commerce, either way it seems merchants are going nuts to find solutions to activate sales directly from their social networks, where they already have a loyal fan base that love their products. In the US alone, 74% of all online sales are driven through recommendations within personal social circles.
Bloombees, has finally introduced a promising new standard among merchants targeting instant-commerce on social networks, and it’s quickly amassing sellers who love it because it’s simple, fast, and it helps them sell. It’s an elegant solution in the form of a simple app that runs on both a smartphone and desktop browser that lets brands start selling directly on social media in minutes worldwide, so sellers can focus on their brand, products, and customers.
Sellers want simplicity, but running an online business requires many tools. Managing all these tools can be a real headache, and brands just don’t have time. Bloombees integrates everything, including billing, metrics, shipping, brand promotion, customer relations making it a complete solution for merchants to activate Instant Commerce.
Bloombees loves social brands.