If you you are looking for personalized treatment and pure art craft in letters and calligraphy, you have to learn about Caligrafia con Arte. Paper taylor made products executed from sophisticated linen and paper, wedding invitations, autograph books… and a many other items!
Find out the secrets of Caligrafia con Arte!
The first app or web you open in the morning is…
While working, you always listen to…
The silence. I never could study/work with the music.
Your favorite movie is…
Braveheart, the classic one.
Are you a fan of a series?
Now I’m watching American Crime History but I can’t say I’m hooked. Probably, because I know the story. Now I’d love to start watching The Game of Thrones.
Your favorite designer now is…
Your everyday inspiration is…
Your favorite social network is…
If you could be other person, who would you be?
Doctor Cavadas, because of his social dedication.
Please, tell us how your brand popped up.
It started with my passion for calligraphy, and it comes from my family: starting from my granddad and, afterwards, my Mum and my aunt, who have always had a perfect handwriting, which never stopped drawing my attention.
At the same time interest for small details and the work which requires huge concentration and art craft were both my weakness and my weak point. So, once my husband encouraged me to dedicate to this art, and I have to say, he has always supported me and my ideas, even the maddest ones, and I finally dared to dedicate professionally to my hobby. During a couple of years I was executing lots of handwritten envelopes (wedding invitations mostly) and autograph books that I decided to take my chance and to create them by myself just to see if I were good at it.
And I have to admit that I had a very warm reception because it’s not that easy to offer an excellent quality of handwriting in our paper and give a competitive price at the same time. There are lots of suppliers and everyone knows where to insert his product. Of course, I dared to make a bet on the highest position. Because, if there is one who wants to calligraph the guests’ names on envelopes with wedding invitation or to have a unique autograph book, this person is like me, ready to make a bet on high quality and to have a very personal treatment. This kind of people are my target.
That’s how Caligrafia con Arte posed up, from an idea I put to reality with the support of one of the most import people in my life.
Tell us about your product. What do you sell? How do you create it?
What I’m selling is all sort of paper craftwork for each type of special events. I do give personal treatment to each client and pure handcraft in form of my letters.
One of top products in my line is signature autograph books. They are 100% personal because I can use the unique materials of highest quality on the client’s choice: from colors of linen for the cover of his book and blank pages up to type and style of calligraphy. Usually people include there their God parents and witnesses names with space to their autographs or dedicators.
I create everything and in case of invitation I combine my handwork with the most advanced printing techniques which the modern market provides with.
I create new collection getting off the ground with, as everything in the world, inspiration.
Hoy, en el blog de @teresapalazuelo aparecen las invitaciones que hicimos para la preciosa boda de Esther y Juan Manuel organizada por los geniales @situmedices_ven No os lo perdáis porque cada detalle es digno de admirar. Link directo al post http://www.teresapalazuelo.com/1001-vestidos-novia/ #invitacion #invitacionboda #invitacionesboda #caligrafiaconarte #papelariapersonalizada #papeleriabonita
What is you dream you want to achieve? What are the next steps for your brand?
To keep on delivering the quality my customers deserve and want, both in the service I give and in the product they are looking for.
Why do you use Bloombees?
Because it is an instant payment service which allows to check out a sale just in one click.
What do you like best about Bloombees? How does it help you to sell?
Without any doubt, it is the wide range of payment services it offers, and having that I can sell all over the world without any additional charges.
For you, what does it mean to sell online?
My main selling channel is Internet. Despite I almost always ship my craft in hands because it’s something «taylor made», the first contact and the payment itself are made online.
Por aquí otro detalle del libro de Elena y Javier que os he mostrado esta mañana. Eligieron las guardas de nuestra colección Vintage de bicicletas en verde y fondo beige. #libros #libro #librodefirmas #papeleriapersonalizada #detalles #detallesquemarcanladiferencia #detallesqueenamoran #details #bicicleta #bici #verde #lino
How do you reach your clients from the rest of the world?
I do it with different marketplaces like DaWanda or Amazon HandMade, but now again with Bloombees too, taking advantage of international character of social networks.